This is based on my experience teaching the subject at the University of Miami School of Communication and on the presentations and workshops I’ve given. The coursework and some of the topics are also inspired by Howard Rheingold’s class on Virtual Worlds / Social Media:
In a few short years, the Web 2.0 has profoundly changed the communication landscape. With the advent of new social media tools, more and more people are participating and engaging in the conversation online. As former members of the audience become the creators of content, corporations and media organizations lose control of the message. After an overview of how and why we got here, this course will guide you through what works with social networks, blogs, wikis, RSS feeds, media sharing, lifestreams, tagging and other social media tools. Since these tools and services are so new and continually changing, students’ degree of knowledge about the internet is not relevant. For continued effective communicatio