Within the past 12 months, Twitter has moved from a curious time waster to a serious business tool. To some consumers, that's a problem - another user-oriented tool being invaded by business. To others, it's a way to connect to businesses like never before. And to businesses of all sizes, it's an opportunity that cannot be missed. And as more consumers join Twitter and the service gains visibility in the public eye, people will not only accept businesses, but expect to find and actively search for them (you) just like in the blogosphere.