While working on the Odeo relaunch, we kept running into a frustrating problem: When we saved out the slices, the awesome Odeo pink flattened to a dreary "light coral". I'd seen the problem before, but never so pronounced: The color, through no fault of its own, was obviously changing, and we were at a loss for a way to prevent this.

Fig. 1 : Dastardly!

The usual suspects get knocked out pretty quickly in this issue: It isn't a Mac/PC thing, it isn't a monitor thing, it isn't because the color profile is somehow set "wrong". Fellow designers: Somewhere between PSD and JPG, Photoshop is draining our colors of their life, like some horrible, RGB-stealing vampire.

There's a lot of confusion on the web over why this is, and a lot of solutions being offered. Everything I found fails the acid test, though:

If I "Save For Web" an image from Photoshop, open that image up in a browser side-by-side with the original, I should see identical colors. I can then take a screenshot, open the screenshot in Photoshop, and test the color accurac