We live in an online world filled with endless information. You can search and find anything online, and day by day that available information grows exponentially. There are even tools to search the web for you.

While at Web 2.0 Expo and Interop NY a couple weeks ago, I had the opportunity to listen to Clay Shirky’s keynote on information overload. Several of his points made perfect sense to the audience since many (like me) were people who are constantly online.

Check out Clay’s keynote for yourself.

Clay discussed the idea that information overload is an institutional system design failure. But that’s not the real problem. What we’re suffering from now is “filter failure”. We need to filter for quality. Publishers of content (news media, corporations, the “average Joe” blogger) now have an easily accessible and free way to get information out. But how do you sort through all the “spam” in life and filter out unwanted and unnecessary information?

• If you are a social media, marketing, or PR consultant - you may filter information by only reading news that is impo