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Welcome to the Web Analytics News Network
This News Network is designed to help people track and share news about Web Analytics.


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Job: Product Manager at iPerceptions (Montreal)
1 day ago

blog.immeria.net: As you might know, I recently sold the WASP technology to iPerceptions, and I'm now a member of their Advisory Council. I'm happy to relay the information about a job opening that will certainly be very interesting: Product Manager. iPerceptions is in the business of "Voice of the Customer" with the famous free 4Q survey an (Read More)
Topics: Web Analytics
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Macro vs. Micro Conversions and Other Answers from Nick & Avinash
2 days ago

Web Analytics World: Avinash Kaushik & Nick Mihailovski answer questions about Analytics and other Google tools.In this episode they discuss:Strategies for non-bounced non-converted visitors (Macro vs. Micro conversion) Ways to report total number of keywords over time Benefits to tracking transactions as conversion goals Tracking unique visito (Read More)
Topics: Web Analytics
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Google Analytics For Web Traffic Analysis
2 days ago

Submitted by Genwright from blog: Do you know who is visiting your website? Do you know what you visitors are interested in?. (Read More)
Topics: Traffic, Web Analytics
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SwingVine Adds Real-Time Functionality To Trend Discovery Platform
4 days ago

TechCrunch: SwingVine, a site that lets you see what content is trending on the web, is adding real-time functionality. SwingVine aggregates data and news from across the web, analyzes the volume of online buzz and the reputation of various sources, evaluates user interactions on the site itself, and other information to surface the t (Read More)
Topics: Web Analytics
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Overview of Calgarys Social Media Innovation Summit
6 days ago

Web Analytics World: West17media presents Calgary's 1st "Social Media Innovation Summit" on Thursday, November 12th, an event aimed at addressing high-level information planning, a key concern which many other conferences neglect.Four experts will speak to their experience from PR to Web Analytics. You will learn how to use social media to supp (Read More)
Topics: Web Analytics
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Review: AT Internet NX
Oct 30, 2009

blog.immeria.net: Last week at the eMetrics Marketing Optimization Summit in Washington D.C. there was a big buzz around the new Google Analytics features. But really, Google might win a prize for biggest industry shakedown (close to Adobe purchase of Omniture), but AT Internet would be a good contender for innovation in the field of web ana (Read More)
Topics: Web Analytics
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Twitter Lists, Follow Web Analytics
Oct 30, 2009

Web Analytics World: Twitter Lists are quickly rolling out to its 25 million+ users and we have already noticed some great Web Analytics lists that are worth following, here are a few good ones (and the number of members followed within the list): @Shannonyelland/webanalytics 16 @lisawomersley/webanalytics 12 @analytics_nick/analytics 29 @amysa (Read More)
Topics: Web Analytics
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How To Get Your Joomla Site Ready For The Holiday Season
Oct 29, 2009

Submitted by Os Support Desk from blog: Be sure to take advantage of this perfectly timed offer. The weeks leading up to the holidays are critical for building and leveraging your online marketing efforts. Take advantage of Open Source Support Desks premium support services in preparation for the holiday season and beyond!Order your Prepaid Support Bundle for Joo (Read More)
Topics: real time, Web Analytics, woopra
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comScore Acquires Latin American Web Measurement Company Certifica
Oct 29, 2009

TechCrunch: Web measurement company comScore, has acquired Certifica, a similar web measurement company based in Latin America. ComScore says the acquisition will help buid its presence in Latin America. ComScore did not disclose the terms of the agreement.Based in Santiago, Chile, Certifica was founded in 2000 and publishes analytics (Read More)
Topics: Web Analytics
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All That Bounces Is Not Bad
Oct 29, 2009

Web Analysis, Behavioral Targeting and Advertising: If you have any connection with web analytics then, I am sure, you have heard about the bounce rates (see Bounce Rate Demystified and Typical Bounce Rates). A lot of analysts and a few web analytics tool are obsessed with the bounce rates. If you are one of those who is obsessed with the bounce rate or think that all that b (Read More)
Topics: Web Analytics
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Rand Fishkin on PPC vs. SEO and Blackhat vs. Whitehat
Oct 29, 2009

Web Analytics World: SES Chicago is a little over a month away and will feature a very well respected online marketing veteran, Rand Fishkin. Rand is the CEO of SEO Moz and is a regular speaker in the international conference circuit. Earlier this week I caught up with Rand to get his insight on his sessions at Search Engine Strategies Chicago, (Read More)
Topics: Web Analytics, Traffic
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Facebook woos developers with a roadmap
Oct 29, 2009

Webware.com: Facebook's Ethan Beard outlines what the company is up to in the next six months. (Credit:CNET / Josh Lowensohn)PALO ALTO, Calif.--Facebook on Wednesday took the wraps off its brand new development roadmap, unveiling changes and features the company is planning to implement within the next three to six months. Many of the c (Read More)
Topics: Web Analytics
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Book review: Web Analytics by Malo & Warren
Oct 28, 2009

blog.immeria.net: My friends Nicolas Malo, from France, and Jacques Warren from Montréal, have just published the first web analytics book originally authored in French. Entitled "Web Analytics : mesurer le succès et maximiser les profits de votre site Web", the book is clearly aimed at non-initiated marketing managers.Organized around three (Read More)
Topics: Web Analytics
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Jigsaw Launches API for Company Contact Database
Oct 28, 2009

ProgrammableWeb: Jigsaw, has announced additions to their RESTful JSON and XML API as well as a developer program designed to enable developers to query, share, and resell Jigsaw’s community-contributed database of company data and contact information. They came onto the API scene in June 2008 with their declaration of “Data Independence Da (Read More)
Topics: Web Analytics
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Web Analytics, Search Marketing and Social Media Analytics Jobs
Oct 23, 2009

Web Analysis, Behavioral Targeting and Advertising: I have few open positions in Web Analytics, Search Marketing (Organic and Paid) and Social Media Analytics.Job RequirementsOne of the followingWeb Analytics Tools Implementation: Omniture, WebTrends, Coremetrics, Google Analytics, Yahoo! Web Analytics etc.? Any one tool experience is good.Analysis: Do you have experience ma (Read More)
Topics: Web Analytics
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