Mashable!:
Susan Payton is the Managing Partner of Egg Marketing & Public Relations, an internet marketing firm. She blogs at The Marketing Eggspert Blog, and teaches marketing courses at Marketing EggSchool. Follow her on Twitter @eggmarketing.We’re a week away from Black Friday and just a few years ago, if you wanted to find the be (Read More)
Mashable!:
The Open Web Awards: Social Media Edition, our annual contest highlighting the very best the web has to offer, is entering its final round. The 70,000+ nominees have been narrowed down to just 5 finalists per category, and you have from now until December 15th to pick the winners.By popular demand, here is the full list of (Read More)
Submitted by Shonaliburke
from blog:
Lee Odden gets complete credit for this post, title and all. I was catching up on my reading when I saw his post on what Google thinks of social media, SEO and advertising. You’ve got to read it, it’s great.I couldn’t resist experimenting with what Google “thinks” of PR.And then I tried “public relations.”Oh well. [...] (Read More)
Submitted by Jeremy Dent
from blog:
Consumers are growing up and they don’t want their brands to shout at them any more.
If you’ve brought up kids, you’ll know what a culture shock it is when yours become adolescents. In my case, this time last year I had a gorgeous 13 yo daughter living in my house who was a joy to [...]. (Read More)
Submitted by Magitam
from Google Reader:
100. Chris Rauschnothttp://themacwizard.com/Las Vegas, Nevada USAChris Rauschnot is a web 2.0 and social media expert. He also has been an Internet Entrepreneur for over 10 years and is a certified apple tech. He has over 24,000 followers and sent out over 10,800 tweets.99. Ruth Zoaretshttp://twitteranalyzer.com/Tel Aviv, (Read More)
Journalism.co.uk Editors' Blog:
This post is reproduced with permission from Robin Brown’s blog. Brown is a freelance writer and new media blogger. The explosion of the web may have caught out newspapers and a lot of journalists, but early adopters have been able to thrive in an environment where one man’s threat is another’s opportunity. Certainly the w (Read More)
Submitted by Adamsherk
from Google Reader:
Two weeks ago I weighed in on what Twitter's new Lists function means for the PR business. Since then, I have been curating our own lists for your reference and ours. We'll continue to edit and add new lists, and will look at ways to use a one to follow more immediate issues and see how the industry is getting involved.Co (Read More)
The HR Capitalist:
You can't write them better than this. A disgruntled customer of American Airlines writes up a hard blog post on what's wrong with the AA website. Even goes so far as to draw up a new design for AA. Posts that on blog for the world to see. Interesting from a social media perspective, right? More from the guy in questio (Read More)
Submitted by Canadaone
from blog:
PR-inside.com (press release)Social Networking Explodes As Job-Search ToolTalent Management TechJob seekers can then use their networks to uncover available positions and to establish relationships with hiring managers or contacts who can give them a …Job hunting in a social media world: 95% LinkedIn, 59% FacebookBloggingSt (Read More)
mashable:
Last month, we wrote about Coca-Cola’s Expedition 206 campaign, in which the company uses social media to pick three individuals to travel the world in 2010, who in turn visit all 206 markets where Coca-Cola has a presence. Along the way, the “Happiness Ambassadors” will take photos, make videos, send out updates on Twitter (Read More)
Submitted by Breebop
from Google Reader:
Some Federal agencies are experimenting with interesting approaches to public engagement online, even in the absence of specific guidance about how they should approach these online opportunities. These are the themes I heard in attended the interesting Open Government: "Strategies and Tactics from the Playbook" event this (Read More)
Submitted by Mahendra
from Google Reader:
This is the uncut version of my latest post on TechCrunch…Measuring individual influence in Social Media is as coveted as it is elusive. While many tools claim to calculate authority, it is the definition of influence that requires clarification in order to grasp the relevance and differences of existing tools and services. (Read More)
Quick Sprout:
In 2006 my business partner and I were running an Internet marketing agency called ACS. We were looking for new channels that would not only drive us more clients, but would also create additional revenue streams.After brainstorming for a while we decided that I should start blogging. Our logic behind starting a blog about (Read More)
Submitted by Magitam
from Google Reader:
Image via WikipediaThursday, I spent an hour answering questions from Chris Keiff and others on Twitter in my first-ever Twitter interview. I'd done interviews in chat rooms, but this was different, because I had to confine my answers to one or two 140-character tweets. With permission, I extracted the conversation and trie (Read More)
Submitted by Adamsherk
from Google Reader:
Raise your right hand and repeat after me.I [insert name], Chief Marketing Officer of [insert company name], do solemnly swear to:Prevent squatters from taking over our company URLs on Twitter or other major social media websites and get them back if/when they doPrevent employees from reserving important company names, bran (Read More)