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Megan Berry is an evangelist for Mobclix, the industry’s largest mobile ad exchange, working on social media and marketing. She also blogs at The Huffington Post and the Mobclix blog. You can follow her on Twitter as @meganberry, or through the @Mobclix handle.My iPhone is my baby, my constant companion, and I think it’s sa (Read More)
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This post is part of Mashable’s Spark of Genius series, which highlights a unique feature of startups. If you would like to have your startup considered for inclusion, please see the details here. The series is made possible by Microsoft BizSpark.Name: MagntizeQuick Pitch: Magntize provides you a free, slick website that a (Read More)
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On November 10th, hip hop artist Chamillionaire [@Chamillionaire] went against the wishes of his record label, Universal Records, and livestreamed the premiere of his Good Morning music video to fans on Facebook and Ustream.By all accounts, fans responded positively to the artist’s social media initiative. The Ustream/Faceb (Read More)
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Last week the New York Times published a story by freelance journalist Lindsey Hoshaw on a plastic garbage patch in the Pacific Ocean that’s twice the size of Texas. The piece, though well-written, was unspectacular on its own. What makes Hoshaw’s article special is how it was made: it was the first piece of completely c (Read More)
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It’s a brand new week, which means it’s time for Mashable’s guide to upcoming social media and web events, parties, and conferences. For more upcoming event listings, check out Mashable’s Events section.Is your event not on this list? Contact us at least one month before your event and let’s establish a media partnership.Ma (Read More)
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The holidays are here in full force, and while social media is changing holiday shopping habits, it’s also changing how major retailers try to reach you with their messages of holiday cheer.Case in point, YouTube and Target have partnered to launch a custom channel that is themed entirely for the holidays. YouTube Holiday (Read More)
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J.R. Johnson is founder and CEO of Lunch.com, a user generated content platform focused on finding common ground, and host of the Lunch for Good event series.There’s been a rising interest in the concept of “social media for social good.” In large part, that discussion has been focused on cause-related social good. I have (Read More)
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Nominations for the The Open Web Awards: Social Media Edition, our annual contest highlighting the very best the web has to offer, close at midnight EST tonight. We’ve had 408,767 nominations made for 76,431 individuals, companies, websites and applications. If you haven’t nominated yet – and you can nominate once per cat (Read More)
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This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business.There are 25 billion videos watched each month in the US alone. That’s billion, with a “B.” So it should be no surprise that web video offers an impor (Read More)
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Web-based doctor appointment-setting service ZocDoc has noticed an amazing increase of 6250% in Swine Flu-related appointments over flu-related appointments last year (the numbers have been normalized against time for the increased volume). There has been an almost 14x increase in swine flu activity since September. Becaus (Read More)
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Steve Cunningham is the CEO of Polar Unlimited, a digital marketing agency. To win a signed and personalized copy of each of the books mentioned here, visit Read It For Me.So you want to get up to speed fast on the latest social media thinking. Maybe give your colleague, boss or friend a dose of new social strategies. But (Read More)
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Jessica Faye Carter is an award-winning author and columnist. Her company, Nette Media develops social media technologies for women and multicultural communities, and she blogs at Technicultr.The expression of community has changed considerably since the emergence of social media technologies, but its basic foundation — the (Read More)
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Since we launched Mashable’s 3rd Annual Open Web Awards this past October, you’ve cast over 349,000 votes for your favorite nominees. Over the past few weeks we’ve continued to track the leaders in each category, and now, with just two days left in the nominations period we thought it would be appropriate to take a look at (Read More)
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Shashank Nigam is the CEO of SimpliFlying.com, an award-winning blog on airline branding. He tweets at @simpliflying. Special thanks to @Z_simpliflying for his contribution to this article.Twitter has a huge aviation community — from airlines and airports, to cabin crew and aviation enthusiasts. Whether you like to fly plan (Read More)
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As social media becomes more pervasive, it’s becoming a frequently common practice for movie studios to use sites like Facebook and Twitter to connect with plans.Tim Burton’s 3D epic “Alice in Wonderland” doesn’t hit theaters until March 2010, but Walt Disney Pictures is already utilizing social media to spread the word abo (Read More)