PR Conversations:
I’m pointing you to the Message from the President, which recently went online on the Canadian Public Relations Society’s website. In his message, Dr. Terrence (Terry) Flynn, APR, FCPRS, outlines an organizational need for public relations:“My new presentation, which was launched this month in Regina and Edmonton, speaks pu (Read More)
Submitted by Shonaliburke
from blog:
Lee Odden gets complete credit for this post, title and all. I was catching up on my reading when I saw his post on what Google thinks of social media, SEO and advertising. You’ve got to read it, it’s great.I couldn’t resist experimenting with what Google “thinks” of PR.And then I tried “public relations.”Oh well. [...] (Read More)
Measurement Matters:
The great and the good of the PR measurement industry gathered last night for the annual AMEC Awards, and it was a "scorcher" of an evening, as a tabloid-inspired Nick Grant put it. With winners from as far afield as Australia, Germany, Dubai and right here at Metrica towers, our industry seems in rude health. Trevor Morr (Read More)
Submitted by Ariherzog
from blog:
You may not appreciate when someone unfriends you on a social networking site, but the action verb has a lexicographical importance to the New Oxford American Dictionary which announced unfriend as its 2009 Word of the Year.From the press release:“It has both currency and potential longevity,” notes Christine Lindberg, Seni (Read More)
Online Marketing Blog:
“It’s a people driven economy stupid” and “Online word of mouth has made many traditional marketing strategies obsolete”. Those are powerful words and central to the theme in “Socialnomics” by Erik Qualman, Global VP for Online Marketing for EF Educatio, the world’s largest private educator.I appreciate Erik’s characteriz (Read More)
Online Marketing Blog:
I noticed someone using Google suggest in another story today (honestly forgot where) and thought I’d see what Google “thinks” about social media. Then I tried SEO. Not surprising. Funniest of all, considering Google’s business model, was advertising.Pretty telling when you think about it. Of course this isn’t what Google “ (Read More)
Beth's Blog: How Nonprofits Can Use Social Media:
Give to the Max in Minnesota DayI've been noticing a social media spin on making charitable donations in your community, regional, or state. Here's three recent examples.1) GiveMNGiveMN a new online resource that hopes to encourage moreMinnesotans to give and help create a stronger nonprofit community forMinnesota. It i (Read More)
Online Marketing Blog:
Recently, I presented at PubCon on the intersection of social media and PR. The session title was “experts on PR and Twitter,” however the session description went on to discuss a variety of networks. Therefore my interpretation was to speak on the intersection of social media and PR, and not just PR and Twitter.The socia (Read More)
Beth's Blog: How Nonprofits Can Use Social Media:
Paula Kahumbu, Wildlife Direct and PopTech Fellow 09Last week I wrote about a pair of surveys that looked at social media and nonprofits. One came to the conclusion that social media was a waste of time; the other talked about strategic implications on how to be successful.If you want to be successful using social media in (Read More)
KDPaine's PR Measurement Blog:
Warning, if you're only interested in learning more about social media measurement, come back on Monday because today is Saturday, and I'm taking a day off from measurement to just write. I'm staying in a friends gorgeous apartment overlooking the Oyster River (it's for rent by the way if you're looking for a to-die-for pla (Read More)
Beth's Blog: How Nonprofits Can Use Social Media:
Steve over at Polar Limited like me, loves book. Also like me, he's doing a networked social media book giveaway.Steve has convinced these seven authors Mitch Joel, Tamar Weinberg, Tara Hunt, Chris Brogan + Julien Smith, Gary Vaynerchuk, Avinash Kaushik and John Jantschto offer up free copies of their books.You can win a t (Read More)
Beth's Blog: How Nonprofits Can Use Social Media:
Social Impact Nonprofit Social Media SurveyView more presentations from Weber Shandwick Social Impact.The results of two new research studies about nonprofits and adoption of social media were released this week. One focuses on telling nonprofits not to bother with social media, the other provides some strategic ways to mo (Read More)
Marketing Profs Daily Fix:
In my most recent Daily Fix post I made the boast that social media works for small business and that I had proof. Delivering on my promise to provide such evidence, here's the first of a series. If there is one small business owner I could point to as a model for others, it is J.D. Iles, owner of a four-person custom sign (Read More)
Beth's Blog: How Nonprofits Can Use Social Media:
With the big holiday charitable giving season just around the corner, there's a host of cause-related giving campaigns waiting in software launch and nonprofits gearing up for their end-of-the-year efforts. Some will launch sooner, while others have already swung into action.Take for example Big Warm Up, a campaign by Land (Read More)
Online Marketing Blog:
Today at the PRSA 09 conference, it was a packed room for TopRank CEO (and author of Online Marketing Blog) Lee Odden who gave a presentation on SEO for Public Relations.He started by explaining why SEO is/should be important to PR Professionals.In a 2008 Journalists Use of Search Survey by TopRank, we discovered that 91% (Read More)