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Mashable!:
Susan Payton is the Managing Partner of Egg Marketing & Public Relations, an internet marketing firm. She blogs at The Marketing Eggspert Blog, and teaches marketing courses at Marketing EggSchool. Follow her on Twitter @eggmarketing.We’re a week away from Black Friday and just a few years ago, if you wanted to find the be (Read More)
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TechCrunch:
At our Real-Time CrunchUp today in San Francisco, we are hosting a panel titles “Media Streams: Are These The Utlimate Marketing Vehicle?”Panelists include Sean Rad, CEO of Ad.ly; Ryan Amos, co-founder of DailyBooth; Jesse Engle, CEO of CoTweet; Robin Bechtel, a celebrity agent and Philip Nelson, SVP of strategic developmen (Read More)
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Marketing
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ReadWriteWeb:
Editor's note: we offer our long-term sponsors the opportunity to write 'Sponsor Posts' and tell their story. These posts are clearly marked as written by sponsors, but we also want them to be useful and interesting to our readers. We hope you like the posts and we encourage you to support our sponsors by trying out their p (Read More)
Topics:
Marketing,
Social Media Marketing
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Search Engine Land:
Website owners and search professionals alike often overlook finding behaviors after a searcher clicks on a link to a website from a search engine results page (SERP). One of those finding behaviors is called orientation or orienting. Orientation is a search behavior that no SEO professional, search engine advertiser, or we (Read More)
Topics:
SEO,
Search Engine Optimization
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ReadWriteWeb:
Twitter turned on its long-awaited Geolocation API today, meaning that users can opt-in to having their messages annotated with their exact locations. The significance of this is made clear by comparing it with last week's release of 500 million time-stamped Twitter messages for analysis."You take this data, mash it up wi (Read More)
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Marketing
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Search Engine Land:
One of the many challenges of search marketing is getting answers from the search engines. On December 1, we thought we’d help out.At Search Marketing Now, we’re going to give SEL readers the opportunity to ask questions, live, of representatives from Google, Yahoo!, and Microsoft. This SMN webcast, “Ask the Search Engines: (Read More)
Topics:
Marketing
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ReadWriteWeb:
A subject of interest to us ReadWriteWeb folks this year has been smart grids - a method of delivering electricity to users' homes in a way that has been the cause of many green technologists for some time.Smart grid tech uses digital means to control appliances at users' homes to save energy, cut costs, and increase reliab (Read More)
Topics:
Marketing
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Mashable!:
David Spinks is a graduating senior in NY that is utilizing the power of social web communities to pursue a career in social media/marketing. He authors a blog at DavidSpinks.com.There is an almost overwhelming number of options on the social web for businesses to create and participate in communities. You hear a lot about (Read More)
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ReadWriteWeb:
American Express just announced that it plans to acquire Revolution Money for $300 million. The deal is still subject to regulatory approval. Revolution Money, which was founded by AOL's co-founder Steve Case, launched in 2007. The company offers a number of services, including a payment and ATM card that offers discounts a (Read More)
Topics:
Marketing
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TechCrunch:
Location-based marketing platform Placecast has raised $5 million in funding from Quatrex Capital, Onset Ventures and Voyager Capital.Placecast’s platform uses proprietary algorithms that weave together location information and other data from audiences across the web, mobile, and email. Placecast then analyzes inventory, s (Read More)
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Search Engine Land:
Ten years ago today, I had the privilege of organizing the first ever search marketing conference. On this anniversary, a look back at how things were then and have they’ve changed in a decade.
In 1999, search marketing itself was about five years old. People had been doing search engine optimization to [...]
....
. (Read More)
Topics:
Marketing,
Search Engine Optimization
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Search Engine Land:
As in an-house SEO specialist, you may well find yourself solely responsible for your company’s search engine marketing. It is not uncommon for an organization to limit their human investment in SEO to a single individual, particularly for new web ventures or where existing search marketing efforts are just being brought in (Read More)
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TechCrunch:
This is why I love this medium. You put something out there. Sometimes you have all the holes pluggged. Sometimes you don’t. But blog comments and latterly, Twitter conversations, can be just incredible, and go on to form a patchwork of great information around a story – even creating new stories.That’s what’s happening on (Read More)
Topics:
Marketing
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mashable:
Last month, we wrote about Coca-Cola’s Expedition 206 campaign, in which the company uses social media to pick three individuals to travel the world in 2010, who in turn visit all 206 markets where Coca-Cola has a presence. Along the way, the “Happiness Ambassadors” will take photos, make videos, send out updates on Twitter (Read More)
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mashable:
Megan Berry is an evangelist for Mobclix, the industry’s largest mobile ad exchange, working on social media and marketing. She also blogs at The Huffington Post and the Mobclix blog. You can follow her on Twitter as @meganberry, or through the @Mobclix handle.My iPhone is my baby, my constant companion, and I think it’s sa (Read More)
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