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Interactive Advertising
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TechCrunch:
Facebook’s VP of Communications and Public Policy Elliot Schrage has posted an update to the site’s blog outlining a major rewrite Facebook is proposing for its Privacy Policy. Schrage writes that the new version eliminates the legalese of the privacy policy the company has used up until now, spelling out what the site is (Read More)
Topics:
privacy,
public policy
0
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Ars Technica:
The Federal Trade Commission's new "blogger rules" may be unconstitutional, according to the Interactive Advertising Bureau. The IAB, one of the Internet's largest advertising organizations, published an open letter to the FTC Friday urging it to rescind the rules because of th (Read More)
Topics:
Interactive Advertising Bureau
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VentureBeat:
Microsoft recovers T-Mobile customers from the Sidekick Apocalypse – A blog post from Roz Ho at Microsoft, head of the company’s Premium Mobile Experiences group, promises that “we have recovered most, if not all, customer data” that had disappeared last week in an embarrassingly public failure of Microsoft’s backup system (Read More)
Topics:
Interactive Advertising Bureau
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All Things Digital:
By Amy Schatz, Reporter, The Wall Street JournalOnline advertisers joined the blogger backlash against the Federal Trade Commission’s new guidelines that require bloggers, Twitterers and others to disclose any cash or freebies they’ve received to hawk stuff online.Noting the new guidelines have created a “firestorm of contr (Read More)
Topics:
Interactive Advertising Bureau
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Silicon Alley Insider:
Online advertising's biggest players to government: Please stay out of our business.Google, AOL, Yahoo and Microsoft, along with a host of other advertising, agency and marketer associations, took another step in pressing their case that the government doesn't need to regulate the collecting of data for ad-targeting purpose (Read More)
Topics:
Interactive Advertising Bureau,
privacy
2
Clips
TechCrunch:
The Interactive Advertising Bureau Europe is currently holding its annual Interact Congress, an event that brings together the main protagonists of the European digital industry here in Brussels. For the occasion, IAB Europe in conjunction with PriceWaterhouseCoopers today released the findings of its annual advertising exp (Read More)
Topics:
Interactive Advertising Bureau
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TechCrunch:
Editor’s note: Nick Gonzalez is a Director of Marketing at SocialMedia.com, which makes “People Powered Ad” products.Before the advent of ad standards from the Interactive Advertising Bureau (IAB), the online advertising world was fragmented between any number of display formats. When the IAB launched IAB standards in 1996, (Read More)
Topics:
Interactive Advertising Bureau
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Apr 29, 2009
TechCrunch:
As we first reported way back in December, Facebook Chief Privacy Officer Chris Kelly today officially launched his campaign for the office of Attorney General of California. You can find his campaign homepage here and, of course, he’s also vying for fans on his Facebook page (complete with custom Facebook application).At (Read More)
Topics:
privacy,
public policy
2
Clips
TechCrunch:
In an upbeat report this morning, the Interactive Advertising Bureau reported that internet advertising in the U.S. grew 10.6 percent to $23.4 billion. And the $6.1 billion fourth quarter (up 2.6 percent) was the first time Internet advertising surpassed the $6 billion mark. That said, the rate of growth declined both on (Read More)
Topics:
Interactive Advertising Bureau
5
Clips
Mashable!:
Unfortunately, I’m not talking about advertising revenue, though, that still looks bright for some segments of the online ad market. Rather, I’m talking about the enormous physical size of advertisements we’re increasingly seeing across the Web.The movement towards huge got a big boost when the Internet Advertising Bureau (Read More)
Topics:
Interactive Advertising Bureau
4
Clips
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