|
Welcome to the Brand Reputation Management News Network
This News Network is designed to help people track and share news about Brand Reputation Management.
Brand Reputation Management
1
Clip
Submitted by Morgan
from Google Reader:
The role of influence is changing and diversifying and with it, the rules and responsibilities of engagement are also reshaping. While PR, analyst, and investor relations were clear yesterday, the rise of new influencers, tastemakers and authoritative users and customers becomes both pervasive and uncertain. As such, new op (Read More)
Topics:
brand,
monitoring
1
Clip
Submitted by Breebop
from Google Reader:
Because I’m doing a blogger relations training on Friday, and because everyone loves a good Ten Rules piece, let’s do…Ten Rules for Blogger Outreach1. Know Your TargetsHow do you know whom to pitch if you’re not following the right folks in the first place? Before you reach out, get to know who’s writing about your field, (Read More)
Topics:
monitoring,
reputation
1
Clip
Ed Wohlfahrt:
Neulich hatte ich echt ein gutes Händchen. Gehöre ich normalerweise nicht zu den Heavy-Usern des Microblogging-Dienstes Twitter, klickte ich mich mehr oder weniger zufällig durch meine gespeicherten Suchanfragen wie "onlineReputation" oder "onlinePR" und stieß dabei auf eine aktuelle Story, die gerade in die Social Sphere z (Read More)
Topics:
reputation,
monitoring
1
Clip
WebProNews - eBusiness News, Search News, and Business Videos:
Social media is causing organizations to rethink and evolve their marketing strategies, according to a new study by Alterian.The research indicated that 60 percent of organizations think that personal one-to-one engagement with consumers requires a new way of creating content and on-demand services, while 60 percent also fe (Read More)
Topics:
brand,
monitoring
1
Clip
Conversation Agent:
A couple of days ago, Brian left a pretty interesting comment to my post on why B2B companies have a distinct advantage online. He wrote: I believein the idea of customer communities. Not so much those hosted by thecompany, as that tends to imply a lack of trust, but those in which thecompany ventures outside the fortified (Read More)
Topics:
brand,
reputation
5
Clips
Trends in the Living Networks:
One of the most exciting topics of Future of Influence Summit next week is exploring the business models for influence and reputation.This is an issue which is better addressed in San Francisco/ Silicon Valley than anywhere else, and we have an extraordinary panel lined up to address the topic of Business Models for Influen (Read More)
Topics:
reputation,
monitoring
1
Clip
SMC:posts:
Should bloggers have a code of ethics like journalists do? My last post on Personal Branding Blog about Four Reasons You Aren’t Getting Book Publicity from Bloggers caused a stir concerning bloggers having or not having a code of ethics. Here are some interesting quotes from the comments section:Susan de la Vergne commented (Read More)
Topics:
brand,
reputation
1
Clip
Submitted by Hemartin
from blog:
JWT’s AnxietyIndex (launched in February 2003) tracks the levels and intensity of consumer anxiety as well as the drivers of anxiety to help brand management and marketing strategies.The Matrix JWT is UsingThis snapshot for the last period shows the Level of Anxiety during Spring 2009.If you sort the countries analyzed by I (Read More)
Topics:
brand,
Brand Management
3
Clips
SMC:posts:
Caveat Emptor is Latin for "Let the buyer beware." It is a call for purchasers to become informed and use due diligence before completing a transaction. If you're a marketer, this is a call you should take very seriously before contracting with a Social Media agency or hiring a Social Media specialist. Care is required if y (Read More)
Topics:
brand,
reputation
1
Clip
Submitted by Judithgermain
from blog:
Consultants and small business owners are being given the opportunity to learn the secrets of a successful networking strategy thanks to a new teleclass seminar from reputation specialist Judith Germain.
During the one hour teleclass which takes place on 22nd July at 10.30am, Judith Germain, managing director of Dynamic (Read More)
Topics:
reputation,
brand
2
Clips
Brand Reputation:
This month sees the launch of Royal Underground a brand new luxury clothing and accessories brand that is described as a 'high-end line for men and women with a rock 'n' roll edge.'As with any new brand starting up, it will be crucial that Royal Underground do what they say they are going to and then some. Jeff Bezos had th (Read More)
2
Clips
Jun 19, 2009
Ed Wohlfahrt:
Laut Wikipedia hat das kleine Kaff Bozeman in Montana USA ein wenig mehr als 27.000 Einwohner. Und für alle die wie ich den Ortsnamen noch nie gehört haben: Er liegt etwas nördlich des Yellowstone Nationalparks. Was Bozeman für mich aufs Radar gebracht hat ist eine Story, die mit der Stadtverwaltung und im weiteren Sinne a (Read More)
Topics:
reputation,
monitoring
1
Clip
Ed Wohlfahrt:
Hier ein kleines How-to für die Einrichtung es eigenen Usernamens auf der Social Media Plattform Facebook. Warum das ganze hier am Blog erscheint ist leicht erklärt. Für die digitale Reputation sowie für das Erscheinungsbild einer Marke oder personal Brand macht es nämlich einen Unterschied, wie sie anderen Online Nutzern g (Read More)
Topics:
brand,
reputation
1
Clip
Ecademy: user blogs:
The following quote was recently brought to my attention in this excellent blog by Judith Germain: How to have the right reputation for your businessCharles Caleb Colton said, 200 years ago; "The two most precious things this side of the grave are our reputation and our life. But it is to be lamented that the most contempti (Read More)
Topics:
brand,
reputation
1
Clip
Apr 30, 2009
Submitted by Judithgermain:
The phrase 'I'll just Google it' has helped make the Internet search giant the world's first $100billion dollar brand.Beating out other household names, from Apple to General Electric, from Coca Cola to McDonald's, the company' value of £68.5billion puts it 25 per cent more valuable than computer software king Microsoft.Coc (Read More)
Topics:
brand,
reputation
Add something
invite your friends to the "Brand Reputation Management" News Network
Info and Settings
Created by: Seoboise
Created on:
May 09, 2008
Topics
Use the arrows to adjust the relevance rankings.
(primary topic)
Sources
|
|||||||||
|
|
|||||||||
