May 08, 2009

ClickZ News The Democratic National Committee is looking to build out its digital staff and bolster its social media, video and e-mail capabilities. Recently-hired New Media Director Natalie Foster is just getting settled into her new role, and all eyes are on her as she navigates uncharted territory. (Read More)

May 07, 2009

The Forrester Blog For Interactive Marketing Professionals In Forrester's latest forecast of interactive marketing spend, they expect marketer spend on display media, search, email, mobile and social media to reach nearly $55 billion by 2014. (Read More)

Apr 30, 2009

Submitted by Marisaengel: Women are connecting like never before with online communities to do their shopping research and share information. That's according to the 2009 Women and Social Media Study from iVillage, BlogHer and Compass Partners, which was released Wednesday. (Read More)

Apr 28, 2009

newsletter archive   April 28, 2009 issue   View online Meet the brands that 'get' Twitter By Michael (Read More)

Apr 28, 2009

Submitted by Marisaengel: Transforming the world of online media and marketing, technologies that enable a portable identity will soon allow consumers to bring their identities with them across the Web, according to a deep-dive study on the future of social media from Forrester Research. (Read More)

Apr 23, 2009

Mashable! Considering that Facebook applications already monetize heavily through advertising, this news isn’t surprising, but it’s significant nonetheless. A Facebook Page – specifically that of celeb magazine US Weekly – has sold a sponsorship to State Farm.While the deal is part of a bigger campaign that State Farm is running wit (Read More)

Apr 15, 2009

ClickZ News Amid the gloom, investors see a positive future for online advertising. (Read More)

Apr 13, 2009

The Steve Rubel Lifestream For years, when consumers wanted to find specific information they would go to a major vertical site like ESPN.com and execute a search. Google's growth, however, is changing the game. (Read More)

Mar 29, 2009

Advertising Age - Homepage The separation between search and social media is melting away, and a new paradigm is taking hold. Finding the right content is as much about whom it comes from as where you find it. By building a network of credible sources via social media, we're able narrow our "searches" to a select group of people whom we trust. . (Read More)

Mar 09, 2009

PR 2.0 You heard that right...no matter how much time we sink into our inbox trying to keep up with all that barrage of never-ending mail, a new report sent over by Nielsen (thanks Sandra Parrelli) claims that Social networks and blogs are now the fourth most popular online activity today.The report, "Global Faces and Networked Pl (Read More)

Marisa Engel

Just livin' the dream...