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Krusk's Clips
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New social media events in Ottawa
Nov 10, 2009

Submitted by Krusk from blog: There’s been a few new events popping up here in Ottawa, so I thought I’d throw up a little update with some details: Ignite Ottawa – Thursday, Nov. 12 Ignite is a series of five-minute talks on just about anything. The event started in Seattle and now is hosted in cities all over the world. The [...]. (Read More)
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Three big mistakes I’ve made (and what you can learn from them)
Oct 23, 2009

Submitted by Krusk from blog: Some say you should never show weakness–but I disagree. Part of what makes me good at what I do is that I have made mistakes before and I’ve learned from them. As well I *still* make mistakes and still learn from them. And I’d love for you to learn from some of my mistakes as [...]. (Read More)
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What is “Gov 2.0″?
Oct 08, 2009

Submitted by Krusk from blog: Although the term was thrown around a lot at this year’s GTEC, Tim O’Reilly was the only one who thoroughly—and inspiringly—defined what it meant. Given that I don’t work in IT, or in the government, I felt a little like a fly on the wall at this conference (that brings together leading experts from all [...]. (Read More)
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September: an epic month for social media in Ottawa
Sep 02, 2009

Submitted by Krusk from blog: It’s back to school time! And if you’re like me, even if it’s been a number of years since you were in school, you still get that nostalgic and a little terrified feeling at this time. Whether you’re back in school or not at all, September is a great time to brush up skills and learn [...]. (Read More)
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Remember the golden rule? It applies to business as well!
Aug 26, 2009

Submitted by Krusk from blog: Our parents and teachers spend a lot of time and energy enforcing good values on us. The most memorable–and important–is the golden rule:” Do unto others as you would have them do unto you.”Makes a lot of sense, right? Then why is it often lost in the business world?In my general observation and experiences, most [...] (Read More)
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Update on Ottawa Social Media Book Club
Aug 21, 2009

Submitted by Krusk from blog: If you are a member of the Ottawa Social Media Book Club group on Meetup, then you would have received an email today saying that I have left the group as an organizer and that it will shut down in 30 days. First of all, neither I (and Scott) or the Social Media Book Club [...]. (Read More)
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What do you do when someone invades your search results?
Aug 20, 2009

Submitted by Krusk from blog: A couple years ago, I realized the importance of being “Google-able.” I spent a lot of time commenting on blogs, starting up this blog, building up my profiles in various social networks and developing my online portfolio. I was pretty excited when I dominated the first page of results for my name. I admit, it was [...]. (Read More)
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#FollowFriday: a great Twitter meme gone horribly wrong
Aug 18, 2009

Submitted by Krusk from blog: So I realize it’s only Monday, but I got a beef with #FollowFriday, and time to write about it so here goes. If you don’t know #FollowFriday is a popular Twitter meme started by  user @Micah who suggested everyone recommend someone to follow on Friday. A great idea. In theory-you trust who you follow already so [...]. (Read More)
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Loan modification scams targeted by FTC
Jul 20, 2009

Submitted by Krusk from blog: The New York Times has an excellent feature on how a new crop of companies scamming consumers. So-called “loan modification” organizations charge homeowners up-front fees in the thousands of dollars to help them negotiate better terms with their lenders, and often fail to deliver.Adding insult to injury, it seems many of th (Read More)
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Social media: do you want to be proactive or reactive?
Jul 17, 2009

Submitted by Krusk from blog: I bet any company who’s fallen into the latter wishes they *had* been proactive…I’m getting at companies that learn hard lessons from social media: take United Airlines–learning right now. In every one of these cases, (some other notable ones are Dell and Comcast) the company was infamous for bad service, but consumers were (Read More)
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Mini case study: How a large organization should develop a social media plan
Jul 03, 2009

Submitted by Krusk from blog: I had the pleasure of spending a couple days last week with MediaMiser client Atlantic Lottery Corporation in beautiful Moncton, New Brunswick. I was helping them to explore opportunities in social media and develop a plan to move forward.I had to write about the experience because I think ALC did everything right–step one (Read More)
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If a celebrity death is reported on Twitter, should you believe it?
Jun 26, 2009

Submitted by Krusk from blog: If it was Michael Jackson or Farrah Fawcett then yes… As tragic as today was because the world lost both a TV icon and a pop superstar, it’s a testament to how much people *really* trust social media tools. If you were following along on Twitter, you may have also heard that Jeff Goldblum, Harrison Ford [...]. (Read More)
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Stop worrying about social media ROI and start thinking business goals
Jun 16, 2009

Submitted by Krusk from blog: I’m very thrilled that we’ll be discussing the Cluetrain Manifesto at Social Media Book Club today. There is one theme that’s presented in the book (which was written in 1999/2000) that I find is still largely ignored. That is the concept of social media changing your business–i.e. it should affect every department, becaus (Read More)
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50 Ideas on Using Twitter and LinkedIn for Business - Win a free ticket!
May 25, 2009

Submitted by Krusk from blog: I’m delighted to announce I’ve been asked to speak on a panel at an OCRI Zone5ive event, coming up Thursday, June 11th. The panel includes Scott Lake of ThinkSM and StartupOttawa and Luc Levesque of TravelPod and is moderated by Andrew Milne of bv02. Inspired by a post by Chris Brogan, we’ll be talking about [...]. (Read More)
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Good time + Great cause = SENSational Ride for Mental Health
May 22, 2009

Submitted by Krusk from blog: A little off-topic, but this sounds like a great event, so I felt the need to spread the word. On July 23,2009, Xerox and the Sens Foundation invite you to be part of an exclusive fundraising event–If you’re one of the first 100 people to register and raise $500 you’ll qualify to participate in [...]. (Read More)
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krusk's Recent Activities

Added a news
Nov 10, 2009

New social media events in Ottawa
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Oct 23, 2009

Three big mistakes I’ve made (and what you can learn from them)
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Oct 08, 2009

What is “Gov 2.0″?
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Sep 02, 2009

September: an epic month for social media in Ottawa
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Aug 26, 2009

Remember the golden rule? It applies to business as well!
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