Submitted by Nikki Pilkington:
I understand why people find it hard to see twitter as anything more than ‘fun’ and a ‘waste fo time’ - and indeed it can be both of those things (separately and together in fact!).
But Twitter can also be a great business and marketing tool. (Read More)
: I agree, Twitter is an excellent tool for networking. Perhaps it's a generational thing, Millenials and Xrs seem to be pretty adamant about having fun with our careers. We work as hard as our parents did, but we want cartoon whales and chatty friends to be a part of the daily grind.
: I am part of the re.net crowd that is adopting social media to create transparency and innovation in Real Estate. Many of the early adopters gather on Twitter....truth be told, Between Twitter and FriendFeed, this is where i get most of my industry news.
: I think Twitter can be used as a business tool. Just look at what Southwest Air, Zappos and others are doing with it. I think it's really a question of what you want to accomplish with tools like Twitter and then work it into the framework of your business.