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Submitted by Jimoz
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In the past couple of years I've come to the realization that email is becoming ineffective as a business communication medium, delivering a stagnating ROI and generally diluting the value of face to face communication. There are a number of...
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Will display advertising will deliver the monetization social networks need to stay afloat. I'm not so sure. Apple have it right with their App Store. Salesforce.com are making money from force.com, Google Apps ditto. What do all of these have...
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Those who are calling Twitter a fad are missing the point. Twitter is simply a very effective "one to many" communication medium. Twitter as we know it will certainly pass, either evolving or being superseded by something else. Does that...
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Think about it, if you had an opportunity to conduct a meaningful, ongoing dialogue about your brand, company or product would you take it? When viewing social media this way it provides the basis for the development of a social...
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In the past month two juggernauts of the tech world have made announcements with the potential to shape the competitive landscape on the web for the next decade. Microsoft announced Bing, a "decision engine" looking to make inroads on Google's...
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Milton Friedman once said "Only a crisis, actual or perceived, produces real change. When that crisis occurs, the actions that are taken depend on the ideas that are lying around. That, I believe, is our basic function: to develop alternatives...
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Submitted by Jimoz
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I need to write this blog post. Every week I hear musings about, "I get 300 emails per day" or "It must be lost can you resend it" or well...... you get the gist. No, I need to write this...
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Think about it, if you had an opportunity to conduct a meaningful, ongoing dialogue about your industry, company or product would you take it? When viewing social media this way it becomes quite straightforward to develop a social media strategy....
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