TwitLinks
At the Altimeter Group, I cover Customer Strategy, which encompasses not only marketing, but also support, expect our discussion to grow as social technologies impact the whole enterprise.The Social Support movement is afoot (see opportunities), and more companies will be connecting existing marketing and support systems wi (Read More)
Submitted by Egculbertson
from Google Reader:
This should be a wake up call for lots of online strategies that are not transparent, don't communicate results and just use online work to build a base of donating click monkeys. People are not happy with the distrust shown to them online. This study mentioned in Philanthropy of 587 PEOPLE WHO USE NEW MEDIA ... has nothin (Read More)
Submitted by Egculbertson
from Google Reader:
We love what we do because we know when you all succeed, we do as well. This time around, we need your help to vote for us on the Chase Community Giving contest. (Read More)
Submitted by Egculbertson
from Google Reader:
Evenat 4 p.m. on a gray day with drinks just 30 minutes away, philanthropiccommunicators enjoyed the social media game (photo by Thom Clark)Note from Beth: I'm at Pop!Tech in Maine where I did the beta version of the social media strategy game for Pop!Tech Fellows. (Reflections coming soon!) Last week, Gordon used a versi (Read More)
Beth's Blog: How Nonprofits Can Use Social Media
Give to the Max in Minnesota DayI've been noticing a social media spin on making charitable donations in your community, regional, or state. Here's three recent examples.1) GiveMNGiveMN a new online resource that hopes to encourage moreMinnesotans to give and help create a stronger nonprofit community forMinnesota. It i (Read More)
Submitted by Egculbertson
from Google Reader:
Al Quinlan, president of Greenberg Quinlan Rosner Research, talks about why prevention is one of the most popular elements of health reform. When it comes to health care reform, one thing is clear: Americans want prevention to play a central role in shaping a new direction for our health care system. Our latest poll shows (Read More)
Submitted by Egculbertson
from Google Reader:
AJN has a really nice backgrounder on issue X http://journals.lww.com/ajnonline/pages/currenttoc.aspx#. (Read More)
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Groundswell
by Josh BernoffThe pharmaceutical industry and the FDA are in a strangeposition. People are discussing drugs and treatments all over net,from WebMD to the American Cancer Society’s Cancer Survivors’ Network. But pharmaceutical companies can’t encourage or participatein this activity in any way. In one case in my research, (Read More)
Submitted by Egculbertson
from Google Reader:
Ever since Chris Brogan wrote about what's in his utility belt--actual gear, software and other tools without which he can't do what he does--I've been mulling my own. Here, in no particular order (and with Amazon affiliate links to some products) are the tools I'm using most:Amazon Kindle: I read my New York Times on it, (Read More)
Groundswell
by Josh BernoffWhere do you go when you need the answer to a question?While writing the first chapter of Harnessing the Groundswell, I wanted to cite a case -- a movie that recently tanked due to bad online buzz during its first weekend. I recalled the example, but not the movie.Did Google have the answer? I tried combinati (Read More)
Beth's Blog: How Nonprofits Can Use Social Media
With the big holiday charitable giving season just around the corner, there's a host of cause-related giving campaigns waiting in software launch and nonprofits gearing up for their end-of-the-year efforts. Some will launch sooner, while others have already swung into action.Take for example Big Warm Up, a campaign by Land (Read More)
Facebook Blog
In October, we called attention to National Crime Prevention Month in the United States to raise awareness about cyberbullying. This week is National Anti-Bullying Week in the United Kingdom, and we've teamed up with media outlets BBC Radio 1, BBC 1Xtra, and other sites like Bebo, Habbo, MSN, MySpace and YouTube to address (Read More)
Submitted by Egculbertson
from Google Reader:
I’ve been meaning to share this for a while. At the end of the summer, one of the more intriguing responses to our annual survey of nonprofit communicators was to the question, “How has the economic crisis affected the way your organization communicates?”It was a bit of a good news/bad news response:The bad news: About half (Read More)
ICMCC Newspage
Most e-patients go online to read about a health condition. But that seems almost passive compared to the way a small group of Internet-savvy people are connecting to get their health information.About 20 percent of e-patients go to Internet and social-networking sites where they can talk to medical experts and other patien (Read More)