The internet has dramatically increased the volume of content available to consumers.
Before the Internet, consumers managed direct relationships with just a couple of news sources -- typically with their local newspaper supplemented by local or cable news on television. In most cases an
Hear socialmedian's founder, Jason Goldberg, discuss the socialmedian story on
individual's local newspaper told them what they needed to know about their community around them and the broader world.
With the advent and growth of the Internet people now maintain hundreds of direction relationships with news websites, blogs, and new forms of user generated content like Tweets, YouTube video, or Flickr images.
There's a ton of content out there (and more being created every day) and as the noise level increases, people need help discovering just the most important stuff to them.
The result is that consumers need help filtering the Internet so they can find the information they need for their jobs, their interests, and their passions.
The Aha Moment.
One of our founders worked at The White House in the 1990's. Every morning at The White House an individual comes in at 5:00 a.m. and reads through all the morning papers and "clips" out the stories that The White House staff needs to know for the day.
The idea behind socialmedian was to recreate the clips on the open Internet, enabling anyone anywhere to get the news filtered by their networks.
2008: Let's Build it Together.
In 2008 we built socialmedian with the help of more than 10,000 individuals around the world who participated in our alpha and beta and who provided tens of thousands of pieces of user feedback. We shipped our first code in February 2008 after just three weeks of development and have been rapidly iterating ever since based on working directly with our users to build socialmedian together.
We are incredibly thankful to and humbled by all the people who have made socialmedian their own. We are forever indebted to you.
