Submitted by Lee Smallwood
from blog:
This year, I’ve heard comments like, “Just keep doing what we’ve done and the work will come in. Don’t worry, ‘things’ will turn around!” But what exactly are ‘things’ ?
Thankfully, organisations are beginning to understand that in order to achieve sustainable and scalable growth it needs to change. (Read More)
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Submitted by Lee Smallwood
from blog:
There’s a lot of talk on how using social media can change the way organisations, businesses, not-for-profits etc communicate with their customers. But let’s not forget that it can also change the way organisations work/communicate internally as well. If you’re currently considering proposing the integration of social media (Read More)
Submitted by Lee Smallwood
from blog:
Words are everywhere but we barely notice them. How many times do you see the word ‘if‘ in a day? Do you ever ponder on what it means?
So, as you’re reading this sentance, your eyes are jumping ahead to the next word trying to digest all its meaning. Your brain’s carefully separating the spaces from [...]. (Read More)
Submitted by Lee Smallwood
from blog:
When you go to work do you conciously think, ‘right, I’m at work now. I’m a professional. I’m not going to think about that great Paul Smith suit I saw at the weekend; or those amazing black shoes or wonder if there will be any tickets left for the X Factor Live Show Final!’
Of course [...]. (Read More)
Submitted by Lee Smallwood
from blog:
No matter how someone looks, or what they do, they can influence a lot of people…
Related blog posts
September 7, 2009 — How to start using Social Media for business – Part 1. (Read More)
Submitted by Lee Smallwood
from blog:
When I was 15 my Dad took me to one side and said, “Lee, there are 3 types of people in this world, do you know who they are?”
I rattled my brain and came back with, “thinkers talkers and doers Dad.” Said in a very pleased – I know where you’re coming – from kind [...]. (Read More)
Submitted by Lee Smallwood
from blog:
The UK postal strike is a concern for businesses. Not just because of the inconvenience but because many still rely on using traditional methods of trying to communicate with their customers – current and prospective. This concern came up during a chat I had today. I was asked if I thought ‘traditional’ marketing was dead?M (Read More)
Submitted by Lee Smallwood
from blog:
The Truth According to MicroSoft: Bill Gates dies, and ascends to the Pearly Gates to meet God. God immediately recognizes him and says to [...]. (Read More)
Submitted by Lee Smallwood
from blog:
Because Social Media is still emerging as a marketing platform – just in case you didn’t know – few companies (and agencies) fully understand what its true purpose is… and will be… There are so many individuals, companies, not-for-profits etc discussing ROI as it directly relates to sales, and although it can [...] (Read More)
Submitted by Lee Smallwood
from blog:
In the past, people readily soaked up what they’ve read in publications or watched on TV; possibly due to people having a ‘limited’ soap box to give feedback to the people pushing the messages. This ‘monolouge’ thankfully, has changed. New forms of communication have paived the way for 2-way conversations about products, s (Read More)
Submitted by Lee Smallwood
from blog:
Related blog postsOctober 2, 2009 — The Lighter Side of Social Media – Part 1November 2, 2009 — Experiences, thoughts, ideas, personality and generally ‘what’s in it’ for them!October 28, 2009 — Are we over complicating a simple concept?October 25, 2009 — The lighter side of marketing!October 19, 2009 — How can you use Soci (Read More)
Submitted by Lee Smallwood
from blog:
We know that Social media is essentially about people, their experiences, thoughts, ideas, personality and generally ‘what’s in it’ for them. It’s also important to clarify the term ‘what’s in it’, as it does not necessarily mean that people are seeking financial reward or compensation.Within a social network, ‘what’s in it (Read More)
Submitted by Lee Smallwood
from blog:
That’s the £64,000 question on every business owner, sales person or marketer’s lips, – whether they’re are large organisation or a small to medium sized business.Simply put, you can’t but Social Media helps open up doors to people that might not have found you if you only used traditional communication methods…The fact is, (Read More)
Submitted by Lee Smallwood
from blog:
Did you read in the Times yesterday that Lord Mandelson sent a letter ‘demanding’ that tax-payers money be used to fund a marketing campaign to get the UK economy back on its feet – but using Labour messaging…Under the banner of ‘Building Britain’s Future’, a leaked Mandelson memo to Brown states that that he had [...] (Read More)